Developing a brand strategy and plan for a industrial products company, working across business units Developing a brand strategy and plan for a industrial products company, working across business units
Extending an insurance brand to capture adjacent market opportunities within financial services Extending an insurance brand to capture adjacent market opportunities within financial services
Developing a unified marketing strategy and action plan for an internet-of-things technology partnership Developing a unified marketing strategy and action plan for an internet-of-things technology partnership
Redefining an internet search business model to meet the changing needs of the customer and competitive environment Redefining an internet search business model to meet the changing needs of the customer and competitive environment
Developing a value proposition and private label brand for a hospital supply company Developing a value proposition and private label brand for a hospital supply company
Developing a value proposition and launch positioning for a medical center joint venture Developing a value proposition and launch positioning for a medical center joint venture
Establishing a life sciences industry cluster brand to fuel economic growth Establishing a life sciences industry cluster brand to fuel economic growth
Establishing an innovation strategy, process and organizational guidelines for a leading weekly publication Establishing an innovation strategy, process and organizational guidelines for a leading weekly publication
Creating a new category and brand for a new medical technique and breakthrough device Creating a new category and brand for a new medical technique and breakthrough device
Building a medical device corporate brand and integrating acquired business units Building a medical device corporate brand and integrating acquired business units
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